Rob from Complete Building Solutions approached Johnson Jones Group for help with his entire digital marketing system.
He wanted to grow her sales by implementing a sales funnel without having to spend any additional time on marketing.
The main goal was to increase website traffic, phone calls, and ultimately revenue.
After an initial build out of a new, conversion-focused website, Johnson Jones Group focused on “lowering the barrier to entry” by offering a free estimate when customers call.
Johnson Jones Group developed a 12-month content strategy to create and promote consistent blog output. Adding a new page every month helped boost organic traffic and keyword rankings.
Additionally, JJG developed new CTAs (Call To Actions), PPC campaigns, and sales automations to drive new customers to the site and promote discounts.
Integrating the website with CallRail allowed Johnson Jones Group to better track performance of campaigns by measuring total calls, and call lengths.
*Comparing Site Traffic in 2020 vs. 2021
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